Pure Taste Indicator - Artist Page

For the Zaghrouta Project, I have invited artists from around the world to record themselves in a joyous sound that is known in the Southern Region of Iran as the Zaghrouta. As the audience walks by the exhibit, the sensor will be connected to the installation so that visitors will become part of the art show as they hear the celebratory cry. Just like the clapping of hands at the end of a Broadway play, the Zaghrouta, has the same connotation. I also think of the Zaghrouta as a feminine gesture that is able to celebrate motherhood. New mothers fuss and make silly signals and sounds to entertain their newborn baby, for the boy or girl, their mother is putting on a show-cooing and loving their child. There is no judgment and no separation. This was the image that I had in my mind: the Zaghrouta, allows for that space of creation, where nothing is good or bad, but just a happy sound that occurs-just like a madar, who is thrilled with her baby--without any expectations. The Zaghrouta is a harmonious sound-as the audience walks by the videos will play in unison creating a wonderful surprise for the audience. Clapping is a sound that Westerners are familiar with, however, many people do not know the symbolism or significance of The Zaghrouta. My vision is to have the audience become astonished at the mesmerizing act. As people walk by they will be curious and in awe wondering if they caused the celebratory sound and what could this possibly mean.